MADE TO BE USEFUL. A growing collection of free tools for everyday work.
Brand system / Version 1.0

One clear system.
Less friction.

This guide defines the visual and verbal identity of MoSanKit. Use it to keep every page, tool, and touchpoint consistent, recognisable, and easy to use.

01 / Colour

A calm, confident palette.

Neutral foundations keep interfaces easy to scan. A fresh lime accent brings focus to important actions without overwhelming the experience.

#18211F
InkPrimary text · Dark surfaces

Main text, navigation marks, footer and high-contrast UI.

#F7F8F4
PaperPage background

Default canvas for a soft, low-glare reading experience.

#C9F36B
Fresh LimePrimary accent

Primary actions, highlights, active states and small brand details.

#263B18
ForestDeep accent

Use sparingly for dark green accents and supporting emphasis.

#697570
MutedSecondary text

Descriptions, helper text and supporting information.

#E6EAE4
LineBorders · Dividers

Subtle separation between cards, sections and controls.

#FFFFFF
WhiteCards · Input surfaces

Cards, tool panels, fields and elevated content surfaces.

#B8E85A
Lime AltSecondary accent

Optional alternate accent for charts or subtle visual variation.

Use the accent with intention

Keep lime for primary actions, active states, and a few moments of emphasis.

Protect readability

Use Ink for text on light surfaces. Avoid small white text on lime backgrounds.

Keep surfaces quiet

Prefer Paper, White, and Line for most layouts instead of adding extra colours.

02 / Typography

Built for clarity.

Two complementary typefaces create a clear distinction between friendly product communication and technical details.

PRIMARY TYPEFACEMANROPE
Make useful
things happen.

Manrope is the primary typeface for headings, body copy, navigation, labels, and interface controls.

Weights: 400 Regular · 500 Medium · 600 SemiBold · 700 Bold · 800 ExtraBold
MONOSPACED TYPEFACEDM MONO
Aa 0123
{ code: true }

DM Mono is reserved for technical details, code, metadata, small labels, values, and eyebrow text.

Weights: 400 Regular · 500 Medium
StyleSuggested sizeWeightUsage
Display / H148–78 px800Page hero headline
Section / H228–36 px800Major section headings
Card / H313–18 px700–800Tool and feature titles
Body13–15 px400–500Paragraphs and descriptions
UI label10–12 px600–800Navigation, buttons and labels
Technical9–11 px400–500DM Mono metadata and code
03 / In context

The system working together.

Use contrast, spacing, and a restrained accent to make the next action obvious.

A sample interface

Useful tools.
Clear results.

Friendly language, strong hierarchy, and a single focused action. Interfaces should feel capable without feeling complicated.

MOSANKIT / TOOL CARD

Image Compressor

Reduce image file sizes while keeping quality in check.

Open tool ↗
04 / Design principles

Simple by design.

Every design decision should make tools easier to discover, understand, and use.

01 / CLEAR

Lead with purpose

Give every page one clear job. Use descriptive headings and direct explanations.

02 / USEFUL

Prioritise the task

Keep the tool experience central. Supporting content should help, not compete.

03 / CONSISTENT

Reuse familiar patterns

Keep navigation, cards, buttons, spacing, and interaction styles consistent.

04 / ACCESSIBLE

Design for everyone

Maintain readable contrast, clear labels, visible focus states, and responsive layouts.

05 / UI foundations

Shape, space, and depth.

Soft corners and subtle elevation give the interface structure while keeping the overall look lightweight.

Corner radius

6 px
10 px
14 px
18 px

Spacing rhythm

4 · 8 · 12 · 16 · 24 px — use a consistent spacing rhythm.

Borders and shadows

Use a 1 px soft border in #E6EAE4 to define surfaces. Apply a restrained shadow only when an element needs elevation, such as a floating panel or hover card.

Iconography

Prefer simple, familiar line icons with consistent stroke weight. Use icons to support labels, not replace important text. Avoid decorative icon overload.

06 / Brand voice

Helpful, never complicated.

MoSanKit sounds like a capable guide: approachable, concise, and confident without being loud or overly technical.

How we communicate

  • Use plain, familiar language.
  • Lead with the benefit or answer.
  • Keep instructions short and actionable.
  • Be confident, not boastful.
  • Explain technical terms when needed.

Example brand message

“Get the job done without the extra steps. MoSanKit brings useful online tools together in one simple place.”
07 / Consistency checklist

Keep the brand recognisable.

Use this quick check before publishing a new page, tool, or campaign asset.

Do

  • Use Manrope for everyday interface text and DM Mono for technical labels.
  • Keep the Ink, Paper, White, and Lime palette consistent.
  • Use generous whitespace and clear content hierarchy.
  • Keep buttons and cards consistent across tools.
  • Make layouts responsive and accessible.

Avoid

  • Adding unrelated accent colours without a clear purpose.
  • Using multiple display fonts on the same page.
  • Overusing shadows, gradients, or decorative effects.
  • Using lime for long paragraphs or low-contrast text.
  • Making interfaces feel crowded or overly complex.